What are the "Time Sinks" in building a website?
The toughest and most time consuming tasks about building a website are not what you probably think.
The programming and "code busting" can really be done quite quickly, especially with a CMS (Content Management System) like Joomla!
The real time sink is content: What shall we say? What is the best way to say it? How should it be illustrated? How should it be organized so my visitors can find it, and so that they will certainly see what I want them to see? How do we get the visitor to take action?
Any CMS, and especially Joomla!, gives you more options than anyone needs as to presenting content. Those decisions can be made quickly, and changed later very easily.
There is no shortcut to good content. If it is a business site, the business owner is the best qualified to write the content. The owner should tell the story the way he wants it told. It is easy for some, the challenge of a lifetime for others.
In book publishing, lots of people with great stories to tell hire "ghost writers" or use an "as told to" to bring the skills of a professional writer to the task.
If your website is "flat" and doesn't get the response you need to build your traffic and your business, look long and hard at your content. We believe you will conclude that you need help with your content, and that hiring a Professional is the quickest and least costly way to get the content you need.

