In the day to day pressure of running a business or organization, it can be very difficult to find the time to add new content to your website. This is easy to understand, especially for us, since we are quite busy with serving our clients. The harsh truth is that visitors will not return to your site unless you give them new relevant content to draw them back.
We have always advised clients to sit down and plan out a year's worth of story ideas to be recorded on a calendar to remind them that time marches on. You need not write a new article every day, or even every week, but some sort of regular production of content is necessary to continue to build website traffic.
If all that seems like too much trouble, give us a call with minimal help from you, we can produce good content, in your voice, for you.